You’ve written your story, now how can you test whether it’s as good as it can be? John Yorke recommends asking 10 questions.
Can an ad made for just £50 deliver more effectively than a John Lewis advert featuring Elton John and costing £7m? We break two ads into five acts to find out.
John Yorke works with a screenwriter as she learns to master the core elements of five-act structure: inciting incidents, moments of hope and despair, and the point of no return.
Could your inciting incident be the reason your script is rejected? Kieran Grimes explains the top three ways to ensure your inciting incident is effective and engaging.
What are the rookie structural issues new screenwriters struggle with? Kieran Grimes explains the top points to master to make your script better.
Chelsea Morgan Hoffman looks at the process of developing a screenplay and the power of 5 Act Structure.
What do the great storytellers of film and TV drama have to teach those who work in factual entertainment and documentaries?