Businesses – so you think you understand story?
Nick Parker has made a career telling stories, but it’s taken until now to work out how they really work. He recounts the story of his relationship with story.
Screenwriting tip: step back from the detail, let the bigger picture emerge
Chelsea Morgan Hoffman looks at the process of developing a screenplay and the power of 5 Act Structure.
How stories give your business comms more impact
In this podcast, John Yorke gives tips on how to use story techniques to write business case studies that resonate with audiences.
How to get your documentary story straight
Experienced documentary maker and JYS course director Peter Dale recalls a cutting-room moment when story and footage all came together.
Four ways storytelling helps you and your business
Kris Evans explains how mastering the art of the story will not only improve your company’s business-to-business interactions, but also help you to retain cohesion.
From actress to screenwriter: my journey Into the Woods
After completing our documentary course, Katherine Press reveals how her passion for storytelling took her from actress to screenwriter.
Business storytelling: how stories help you connect with your customers
US-based marketing and storytelling expert Park Howell on the use of stories in B2B marketing.
Business storytelling: what brands can learn from Hollywood
Business storytelling strategist Park Howell on to find out how he developed his unique business and what the world of business can learn from Hollywood.
Screenwriting Q&A: becoming a professional
Treatments. Agents. ‘The Industry’. These can be daunting words for a budding screenwriter, but things you need to get to grips with to progress.